Skip to content
49

reed diffuser base

Skip it

Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Market size 34Growth 53Conversion 65Competition 17Returns 95Price range 86Avg price 95Brand share 13Review moat 89Quality gap 25

Returns

Great1.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$26.98

avg listing price — sweet spot $15–$100

Review moat

Great210.73

avg incumbent reviews — the moat a new listing must climb

Price range

Great$10.04–$53.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Growth

Good+25.1%

90-day search growth — must beat 0% to launch

Market size

Okay$163K

$163K/yr · 104K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad79%

top-5 click share — a locked-up shelf

Brand share

Bad95%

top-5 brand share — brand-locked demand

Trend