44
red iron on letters
Skip itPrices mostly outside the sweet spot ($5.46–$14.40) — this niche doesn't clear our bar today.
Brand share
Great53%top-5 brand share — no brand owns this niche
Review moat
Good704.32avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Growth
Okay+18.9%90-day search growth — must beat 0% to launch
Avg price
Okay$9.05avg listing price — sweet spot $15–$100
Returns
Bad6.8%return rate — above 5% kills the launch gate
Market size
Bad$27K$27K/yr · 67K searches
Price range
Bad$5.46–$14.40cheapest to priciest tracked listing — scored on the share inside $15–$100