51
polymer clay molds
Worth a lookShows no brand lock-in (top 5 brands take 40% of clicks), but a small market ($31K/yr) keeps it on the watch list.
Brand share
Incredible40%top-5 brand share — no brand owns this niche
Returns
Great1.4%return rate — above 5% kills the launch gate
Competition
Great29%top-5 click share — an open shelf
Review moat
Good915.31avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.79–$27.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Okay$11.25avg listing price — sweet spot $15–$100
Growth
Bad-11.3%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$31K$31K/yr · 237K searches
Signals No Dominant Brand