44
plant pins
Skip itPrices mostly outside the sweet spot ($4.77–$9.87) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Growth
Good+47.0%90-day search growth — must beat 0% to launch
Review moat
Okay1,508.5avg incumbent reviews — the moat a new listing must climb
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$79K$79K/yr · 126K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Avg price
Bad$6.59avg listing price — sweet spot $15–$100
Price range
Bad$4.77–$9.87cheapest to priciest tracked listing — scored on the share inside $15–$100