49
pearl cotton thread size 8
Skip itSoft demand (-15.4% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great$18.33avg listing price — sweet spot $15–$100
Price range
Great$5.84–$65.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great374.53avg incumbent reviews — the moat a new listing must climb
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$85K$85K/yr · 127K searches
Growth
Bad-15.4%90-day search growth — must beat 0% to launch