Skip to content
61

paint can

Worth a look

Shows a sweet-spot price point ($21.34 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 52Growth 16Conversion 65Competition 78Returns 73Price range 73Avg price 91Brand share 64Review moat 84Quality gap 63

Avg price

Great$21.34

avg listing price — sweet spot $15–$100

Review moat

Great323.19

avg incumbent reviews — the moat a new listing must climb

Competition

Great37%

top-5 click share — an open shelf

Returns

Good2.1%

return rate — above 5% kills the launch gate

Price range

Good$3.93–$45.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good$329K

$329K/yr · 268K searches

Growth

Bad-18.9%

90-day search growth — must beat 0% to launch

Search terms