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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 56Growth 23Conversion 22Competition 21Returns 92Price range 53Avg price 84Brand share 0Review moat 84Quality gap 27

Returns

Great1.2%

return rate — above 5% kills the launch gate

Review moat

Great327.35

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$75.10

avg listing price — sweet spot $15–$100

Market size

Good$403K

$403K/yr · 300K searches

Price range

Good$9.93–$170.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-3.9%

90-day search growth — must beat 0% to launch

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Competition

Bad75%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

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