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ornament stickers
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great278.67avg incumbent reviews — the moat a new listing must climb
Returns
Good2.3%return rate — above 5% kills the launch gate
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Avg price
Okay$8.94avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-29.1%90-day search growth — must beat 0% to launch
Competition
Bad90%top-5 click share — a locked-up shelf
Market size
Bad$9K$9K/yr · 39K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$3.49–$13.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier