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50

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Worth a look

Shows searches that convert (10.0% search→purchase), but a small market ($48K/yr) keeps it on the watch list.

Market size 12Growth 52Conversion 87Competition 77Returns 67Price range 26Avg price 23Brand share 63Review moat 51Quality gap 22

Conversion

Great10.0%

search→purchase rate — share of searches ending in a sale

Competition

Great38%

top-5 click share — an open shelf

Returns

Good2.3%

return rate — above 5% kills the launch gate

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Growth

Good+22.5%

90-day search growth — must beat 0% to launch

Review moat

Good1,452.94

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$5.70–$18.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Bad$8.45

avg listing price — sweet spot $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$48K

$48K/yr · 57K searches

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