45
orange crepe paper
Skip itA small market ($49K/yr) — this niche doesn't clear our bar today.
Conversion
Incredible14.0%search→purchase rate — share of searches ending in a sale
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Good73%top-5 brand share — brands hold most of the demand
Review moat
Good1,416.35avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.1%return rate — above 5% kills the launch gate
Growth
Okay+14.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad$7.87avg listing price — sweet spot $15–$100
Price range
Bad$5.02–$16.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$49K$49K/yr · 44K searches