46
n scale buildings
Skip itSoft demand (-33.1% this quarter) — this niche doesn't clear our bar today.
Competition
Incredible17%top-5 click share — an open shelf
Avg price
Incredible$45.85avg listing price — sweet spot $15–$100
Review moat
Great149.21avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.2%return rate — above 5% kills the launch gate
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Price range
Okay$3.91–$292.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$123K$123K/yr · 250K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-33.1%90-day search growth — must beat 0% to launch