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mod podge brushes
Skip itPrices mostly outside the sweet spot ($4.03–$13.81) — this niche doesn't clear our bar today.
Conversion
Incredible15.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Market size
Okay$113K$113K/yr · 97K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-4.2%90-day search growth — must beat 0% to launch
Review moat
Bad7,675.19avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$7.49avg listing price — sweet spot $15–$100
Price range
Bad$4.03–$13.81cheapest to priciest tracked listing — scored on the share inside $15–$100