14
mardi gras fabric
Skip itSoft demand (-95.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Good$14.25avg listing price — sweet spot $15–$100
Price range
Good$11.21–$18.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,715.75avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Returns
Bad8.3%return rate — above 5% kills the launch gate
Market size
Bad$6K$6K/yr · 29K searches
Growth
Bad-95.3%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand