51
large canvas
Worth a lookShows a sweet-spot price point ($54.93 avg), but prices mostly outside the sweet spot ($6.79–$414.21) keeps it on the watch list.
Avg price
Great$54.93avg listing price — sweet spot $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Competition
Great36%top-5 click share — an open shelf
Market size
Good$509K$509K/yr · 312K searches
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,032.44avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-2.6%90-day search growth — must beat 0% to launch
Price range
Bad$6.79–$414.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price