47
knitting needles size 10
Skip itSoft demand (-42.5% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible13.4%search→purchase rate — share of searches ending in a sale
Competition
Great37%top-5 click share — an open shelf
Review moat
Great464.47avg incumbent reviews — the moat a new listing must climb
Returns
Good2.2%return rate — above 5% kills the launch gate
Brand share
Good73%top-5 brand share — brands hold most of the demand
Price range
Okay$4.05–$22.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.03avg listing price — sweet spot $15–$100
Market size
Bad$44K$44K/yr · 37K searches
Growth
Bad-42.5%90-day search growth — must beat 0% to launch