Skip to content
43

knitting gifts

Skip it

Weak search conversion (1.5%) — this niche doesn't clear our bar today.

Market size 29Growth 19Conversion 18Competition 44Returns 73Price range 72Avg price 84Brand share 76Review moat 57Quality gap 20

Avg price

Great$18.78

avg listing price — sweet spot $15–$100

Brand share

Great59%

top-5 brand share — no brand owns this niche

Returns

Good2.1%

return rate — above 5% kills the launch gate

Price range

Good$7.40–$34.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,238.38

avg incumbent reviews — the moat a new listing must climb

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$125K

$125K/yr · 452K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-11.1%

90-day search growth — must beat 0% to launch

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Trend