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ikebana vases
Skip itWeak search conversion (1.6%) — this niche doesn't clear our bar today.
Review moat
Great100.02avg incumbent reviews — the moat a new listing must climb
Avg price
Great$19.97avg listing price — sweet spot $15–$100
Competition
Great37%top-5 click share — an open shelf
Price range
Good$5.40–$38.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good67%top-5 brand share — brands hold most of the demand
Returns
Okay3.4%return rate — above 5% kills the launch gate
Growth
Okay+6.9%90-day search growth — must beat 0% to launch
Market size
Okay$112K$112K/yr · 361K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand