50
gun sight paint
Worth a lookShows low returns (1.4%), but soft demand (-14.1% this quarter) keeps it on the watch list.
Returns
Great1.4%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good$14.14avg listing price — sweet spot $15–$100
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Price range
Good$5.95–$27.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,448.78avg incumbent reviews — the moat a new listing must climb
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Market size
Bad$97K$97K/yr · 113K searches
Growth
Bad-14.1%90-day search growth — must beat 0% to launch