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green eye black
Skip itPrices mostly outside the sweet spot ($5.17–$9.91) — this niche doesn't clear our bar today.
Conversion
Incredible13.9%search→purchase rate — share of searches ending in a sale
Returns
Great1.6%return rate — above 5% kills the launch gate
Review moat
Good526.5avg incumbent reviews — the moat a new listing must climb
Growth
Good+43.9%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Avg price
Bad$7.04avg listing price — sweet spot $15–$100
Competition
Bad79%top-5 click share — a locked-up shelf
Market size
Bad$30K$30K/yr · 30K searches
Price range
Bad$5.17–$9.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier