37
gold tulle
Skip itA small market ($33K/yr) — this niche doesn't clear our bar today.
Conversion
Good6.0%search→purchase rate — share of searches ending in a sale
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,303.44avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$11.22avg listing price — sweet spot $15–$100
Price range
Okay$3.39–$21.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-10.5%90-day search growth — must beat 0% to launch
Returns
Bad7.1%return rate — above 5% kills the launch gate
Market size
Bad$33K$33K/yr · 49K searches