39
gold thread
Skip itA small market ($54K/yr) — this niche doesn't clear our bar today.
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Review moat
Good793.71avg incumbent reviews — the moat a new listing must climb
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.6%return rate — above 5% kills the launch gate
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Growth
Bad-6.2%90-day search growth — must beat 0% to launch
Avg price
Bad$7.89avg listing price — sweet spot $15–$100
Price range
Bad$5.32–$16.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$54K$54K/yr · 67K searches
Signals Low Review Barrier