53
gold filled beads
Worth a lookShows a fragmented shelf (top 5 take 33% of clicks), but a small market ($52K/yr) keeps it on the watch list.
Competition
Great33%top-5 click share — an open shelf
Review moat
Good547.12avg incumbent reviews — the moat a new listing must climb
Growth
Good+52.0%90-day search growth — must beat 0% to launch
Price range
Good$5.52–$32.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$12.22avg listing price — sweet spot $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$52K$52K/yr · 189K searches