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glitter pom poms
Skip itA small market ($32K/yr) — this niche doesn't clear our bar today.
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Review moat
Great397.21avg incumbent reviews — the moat a new listing must climb
Returns
Great1.9%return rate — above 5% kills the launch gate
Brand share
Good63%top-5 brand share — brands hold most of the demand
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.04avg listing price — sweet spot $15–$100
Price range
Bad$5.20–$16.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-31.7%90-day search growth — must beat 0% to launch
Market size
Bad$32K$32K/yr · 47K searches
Signals Low Review Barrier