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germall plus preservative
Worth a lookShows low returns (0.7%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Great119.22avg incumbent reviews — the moat a new listing must climb
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Avg price
Great$18.78avg listing price — sweet spot $15–$100
Price range
Great$9.77–$44.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+25.5%90-day search growth — must beat 0% to launch
Market size
Okay$165K$165K/yr · 82K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad74%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier