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flower hole punch
Worth a lookShows a fragmented shelf (top 5 take 34% of clicks), but a small market ($30K/yr) keeps it on the watch list.
Competition
Great34%top-5 click share — an open shelf
Review moat
Good525.1avg incumbent reviews — the moat a new listing must climb
Returns
Good2.2%return rate — above 5% kills the launch gate
Avg price
Good$13.68avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good71%top-5 brand share — brands hold most of the demand
Price range
Good$6.87–$25.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+17.1%90-day search growth — must beat 0% to launch
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$30K$30K/yr · 71K searches