55
flat earring backs
Worth a lookShows no brand lock-in (top 5 brands take 51% of clicks), but a small market ($100K/yr) keeps it on the watch list.
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Great35%top-5 click share — an open shelf
Returns
Great1.7%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$3.88–$31.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,149.18avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$10.49avg listing price — sweet spot $15–$100
Growth
Okay+2.0%90-day search growth — must beat 0% to launch
Market size
Okay$100K$100K/yr · 275K searches
Signals No Dominant Brand