47
feather trim
Skip itA small market ($33K/yr) — this niche doesn't clear our bar today.
Competition
Great22%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great416.36avg incumbent reviews — the moat a new listing must climb
Brand share
Good62%top-5 brand share — brands hold most of the demand
Price range
Good$5.05–$33.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.22avg listing price — sweet spot $15–$100
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-16.8%90-day search growth — must beat 0% to launch
Returns
Bad7.9%return rate — above 5% kills the launch gate
Market size
Bad$33K$33K/yr · 126K searches