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36

faux fur yarn

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Soft demand (-47.8% this quarter) — this niche doesn't clear our bar today.

Market size 23Growth 1Conversion 11Competition 69Returns 64Price range 70Avg price 83Brand share 19Review moat 41Quality gap 32

Avg price

Great$18.00

avg listing price — sweet spot $15–$100

Price range

Good$4.36–$39.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.4%

return rate — above 5% kills the launch gate

Review moat

Okay2,411.69

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$93K

$93K/yr · 597K searches

Brand share

Bad93%

top-5 brand share — brand-locked demand

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-47.8%

90-day search growth — must beat 0% to launch

Reviews