59
face paint sponge
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Incredible13.1%search→purchase rate — share of searches ending in a sale
Growth
Great+75.8%90-day search growth — must beat 0% to launch
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Good830.46avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$8.80avg listing price — sweet spot $15–$100
Market size
Bad$68K$68K/yr · 59K searches
Price range
Bad$3.57–$17.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand