47
edge stitch lock and sewing gauge
Skip itSoft demand (-69.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Great110.36avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$7.86avg listing price — sweet spot $15–$100
Market size
Bad$45K$45K/yr · 85K searches
Price range
Bad$4.49–$15.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-69.4%90-day search growth — must beat 0% to launch