51
dtf transfer film
Worth a lookShows a sweet-spot price point ($31.12 avg), but a concentrated shelf (top 5 take 70% of clicks) keeps it on the watch list.
Avg price
Incredible$31.12avg listing price — sweet spot $15–$100
Price range
Great$9.03–$74.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Review moat
Good826.94avg incumbent reviews — the moat a new listing must climb
Market size
Good$482K$482K/yr · 342K searches
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+9.8%90-day search growth — must beat 0% to launch
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Competition
Okay70%top-5 click share — leaders hold, buyers still browse