39
dtf powder and transfer film
Skip itSoft demand (-23.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$24.28avg listing price — sweet spot $15–$100
Price range
Great$9.71–$36.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good562.64avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Returns
Good2.6%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Market size
Bad$97K$97K/yr · 68K searches
Competition
Bad80%top-5 click share — a locked-up shelf
Growth
Bad-23.4%90-day search growth — must beat 0% to launch