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dry brush miniature painting

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Soft demand (-19.7% this quarter) — this niche doesn't clear our bar today.

Market size 21Growth 15Conversion 81Competition 54Returns 95Price range 52Avg price 64Brand share 75Review moat 31Quality gap 28

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Conversion

Great8.4%

search→purchase rate — share of searches ending in a sale

Brand share

Good60%

top-5 brand share — brands hold most of the demand

Avg price

Good$13.67

avg listing price — sweet spot $15–$100

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Price range

Good$5.04–$25.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay3,433.88

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$84K

$84K/yr · 73K searches

Growth

Bad-19.7%

90-day search growth — must beat 0% to launch

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