48
dried leaves
Skip itA small market ($18K/yr) — this niche doesn't clear our bar today.
Brand share
Great46%top-5 brand share — no brand owns this niche
Competition
Great37%top-5 click share — an open shelf
Returns
Good2.1%return rate — above 5% kills the launch gate
Review moat
Good606.44avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$11.39avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Price range
Okay$5.78–$19.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+1.8%90-day search growth — must beat 0% to launch
Market size
Bad$18K$18K/yr · 55K searches
Signals No Dominant Brand