62
draw knife
Worth a lookShows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Avg price
Incredible$26.40avg listing price — sweet spot $15–$100
Review moat
Great267.57avg incumbent reviews — the moat a new listing must climb
Price range
Great$9.08–$53.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great56%top-5 brand share — no brand owns this niche
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Market size
Okay$249K$249K/yr · 252K searches
Growth
Bad-16.2%90-day search growth — must beat 0% to launch