39
diamond art trays with lids
Skip itSoft demand (-36.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$20.17avg listing price — sweet spot $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Price range
Great$6.46–$54.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,088.83avg incumbent reviews — the moat a new listing must climb
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$41K$41K/yr · 93K searches
Growth
Bad-36.4%90-day search growth — must beat 0% to launch