43
cute scissors
Skip itA small market ($23K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Brand share
Great52%top-5 brand share — no brand owns this niche
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Growth
Good+26.4%90-day search growth — must beat 0% to launch
Avg price
Okay$10.01avg listing price — sweet spot $15–$100
Review moat
Okay3,984.41avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Price range
Bad$5.08–$16.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$23K$23K/yr · 180K searches