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crochet supplies

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A small market ($44K/yr) — this niche doesn't clear our bar today.

Market size 11Growth 17Conversion 15Competition 18Returns 95Price range 68Avg price 69Brand share 44Review moat 23Quality gap 45

Returns

Great1.0%

return rate — above 5% kills the launch gate

Avg price

Good$14.29

avg listing price — sweet spot $15–$100

Price range

Good$3.71–$39.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Review moat

Bad7,658.58

avg incumbent reviews — the moat a new listing must climb

Competition

Bad79%

top-5 click share — a locked-up shelf

Growth

Bad-15.8%

90-day search growth — must beat 0% to launch

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$44K

$44K/yr · 251K searches

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