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craft cabinet

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Weak search conversion (0.2%) — this niche doesn't clear our bar today.

Market size 48Growth 13Conversion 2Competition 67Returns 79Price range 15Avg price 46Brand share 76Review moat 48Quality gap 68

Returns

Great1.8%

return rate — above 5% kills the launch gate

Brand share

Great59%

top-5 brand share — no brand owns this niche

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$264K

$264K/yr · 686K searches

Review moat

Okay1,727.81

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay$202.30

avg listing price — sweet spot $15–$100

Price range

Bad$31.63–$497.45

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-24.8%

90-day search growth — must beat 0% to launch

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Search terms