50
copper tape
Worth a lookShows searches that convert (13.3% search→purchase), but prices mostly outside the sweet spot ($4.06–$16.92) keeps it on the watch list.
Conversion
Incredible13.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Brand share
Good74%top-5 brand share — brands hold most of the demand
Market size
Okay$271K$271K/yr · 206K searches
Growth
Okay+14.4%90-day search growth — must beat 0% to launch
Review moat
Okay2,371.16avg incumbent reviews — the moat a new listing must climb
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$9.89avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$4.06–$16.92cheapest to priciest tracked listing — scored on the share inside $15–$100