36
coal forge
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great152.61avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Okay$195.60avg listing price — sweet spot $15–$100
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Brand share
Bad94%top-5 brand share — brand-locked demand
Growth
Bad-26.2%90-day search growth — must beat 0% to launch
Price range
Bad$21.51–$699.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$36K$36K/yr · 51K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals High Price