48
clear velcro
Skip itA small market ($60K/yr) — this niche doesn't clear our bar today.
Conversion
Incredible12.9%search→purchase rate — share of searches ending in a sale
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Good$4.08–$35.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Avg price
Okay$11.25avg listing price — sweet spot $15–$100
Growth
Okay+5.1%90-day search growth — must beat 0% to launch
Review moat
Okay3,420.43avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$60K$60K/yr · 41K searches