53
clear glue for crafts
Worth a lookShows low returns (1.0%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Market size
Great$1.1M$1.1M/yr · 745K searches
Growth
Good+45.1%90-day search growth — must beat 0% to launch
Avg price
Good$13.09avg listing price — sweet spot $15–$100
Price range
Okay$2.76–$23.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad4,422.13avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad78%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand