40
clear elastic string for bracelets
Skip itPrices mostly outside the sweet spot ($3.62–$9.76) — this niche doesn't clear our bar today.
Conversion
Incredible12.6%search→purchase rate — share of searches ending in a sale
Returns
Great1.6%return rate — above 5% kills the launch gate
Growth
Good+28.6%90-day search growth — must beat 0% to launch
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Okay3,904.86avg incumbent reviews — the moat a new listing must climb
Market size
Bad$79K$79K/yr · 96K searches
Avg price
Bad$6.58avg listing price — sweet spot $15–$100
Competition
Bad79%top-5 click share — a locked-up shelf
Price range
Bad$3.62–$9.76cheapest to priciest tracked listing — scored on the share inside $15–$100