40
cheap stuff under 50 cents
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible15.6%search→purchase rate — share of searches ending in a sale
Returns
Great1.1%return rate — above 5% kills the launch gate
Growth
Good+22.0%90-day search growth — must beat 0% to launch
Market size
Okay$158K$158K/yr · 160K searches
Price range
Okay$0.62–$21.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad78%top-5 click share — a locked-up shelf
Review moat
Bad16,222.17avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$6.32avg listing price — sweet spot $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand