39
caron cotton cakes yarn
Skip itSoft demand (-35.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$19.11avg listing price — sweet spot $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Competition
Great39%top-5 click share — an open shelf
Price range
Good$5.00–$30.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,213.81avg incumbent reviews — the moat a new listing must climb
Market size
Bad$100K$100K/yr · 695K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-35.7%90-day search growth — must beat 0% to launch