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canvas roll
Skip itSoft demand (-8.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$32.64avg listing price — sweet spot $15–$100
Price range
Great$6.94–$89.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great374.73avg incumbent reviews — the moat a new listing must climb
Returns
Good2.4%return rate — above 5% kills the launch gate
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Market size
Okay$118K$118K/yr · 114K searches
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Growth
Bad-8.0%90-day search growth — must beat 0% to launch