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54

button maker supplies

Worth a look

Shows a sweet-spot price point ($24.25 avg), but a concentrated shelf (top 5 take 66% of clicks) keeps it on the watch list.

Market size 52Growth 37Conversion 57Competition 32Returns 51Price range 81Avg price 95Brand share 49Review moat 75Quality gap 73

Avg price

Incredible$24.25

avg listing price — sweet spot $15–$100

Price range

Great$9.55–$41.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great493.53

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Market size

Good$319K

$319K/yr · 272K searches

Returns

Good3.0%

return rate — above 5% kills the launch gate

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Growth

Okay+9.6%

90-day search growth — must beat 0% to launch

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Search terms