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brown htv
Skip itA small market ($67K/yr) — this niche doesn't clear our bar today.
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Avg price
Okay$11.38avg listing price — sweet spot $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Price range
Okay$7.81–$19.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.3%return rate — above 5% kills the launch gate
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Growth
Bad-1.7%90-day search growth — must beat 0% to launch
Review moat
Bad8,818.95avg incumbent reviews — the moat a new listing must climb
Market size
Bad$67K$67K/yr · 55K searches