50
blue streamers
Worth a lookShows searches that convert (11.9% search→purchase), but prices mostly outside the sweet spot ($5.12–$12.77) keeps it on the watch list.
Conversion
Great11.9%search→purchase rate — share of searches ending in a sale
Brand share
Great60%top-5 brand share — no brand owns this niche
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Growth
Good+20.6%90-day search growth — must beat 0% to launch
Returns
Okay3.0%return rate — above 5% kills the launch gate
Review moat
Okay2,313.83avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$119K$119K/yr · 141K searches
Avg price
Bad$7.08avg listing price — sweet spot $15–$100
Price range
Bad$5.12–$12.77cheapest to priciest tracked listing — scored on the share inside $15–$100